About the role:
Lyra Health is looking for an empathetic, strategy-driven Lifecycle Marketing Lead for our health plan / health system business line to help us deepen our connection with members throughout their mental health care journey. Reporting directly to the Senior Manager, Consumer Marketing, you will be the champion of the member lifecycle experience. You will design and execute communication strategies that guide individuals from their first touch at registration to encouraging their active, long-term care retention.
This is a new role in an up and coming function (Health Plan / Health System) within Lyra. Candidates who enjoy creating processes within a certain level of ambiguity and delight in problem solving through uncertainty will thrive.
If you’re passionate about understanding human behavior, crafting meaningful narratives, and building cohesive journeys that help members feel supported at every step, we encourage you to apply..
